The IBT Ecosystem
Established in 2009, IBT is a pan-India leader in competitive exam coaching. The Howrah Shibpur micro-market offers high graduate density near educational institutions like IIEST.
Banking
IBPS, SBI & RBI specialists. Stable recurring revenue streams.
SSC/CET
CGL, CHSL & MTS. High volume graduate recruitment focus.
Railways
Massive district-level appeal for WB candidates.
English
IELTS, PTE & MBA entrance. High-margin premium segment.
Benchmarked Regionals
Baseline metrics derived from Phoolbagan (High Growth) and Malda (Sensitivity Testing) branches.
Branch Unit Economics
Student Admissions
Multi-Scenario Profit Projections
Comparing the Best, Base (Most Likely), and Worst Case outcomes based on market volatility and exam cycles.
5-Year Projected PAT (Profit After Tax)
Pessimistic assumes prolonged exam delays and higher local competition. Optimistic assumes 45%+ conversion of the Shibpur SAM.
Market Funnel (Shibpur)
Monthly Operating Expense Structure
Strategic SWOT
Strengths
No monthly royalties; standardized content; lifetime student membership model.
Weaknesses
Brand recall vs. national majors like Mahendras/Adda247 in early phase.